All posts tagged: business

In Building a Company or a Marriage — Perks Just Don’t Cut It

Just as life-partners need to weather the storms that often arise in marriages in order to achieve effective connection and great quality of life, companies need to do the same. Not only do we need to survive the shit storms, but also come out thriving on the other end. In March 2016, my company, Pitaya conducted a market satisfaction survey for tech employees in Tel Aviv. Of hundreds of respondents, 70% had worked in their companies for less than 2 years. Despite being new employees, subjects reported a surprisingly high level of company loyalty, and comfort being honest with their direct managers and/or direct reports. When you pop the hood and peek into the day-to-day of a terrible company to work for, or an absolutely fantastic company to work for, it all boils down to a subjective reflection of the experience. It’s no accident when people feel connected to the mission of their company, proud of their employer, and driven to help their company succeed their lofty goals. Out of the data we collected, two …

How they Win. Lessons from the Tech Talent War Battlefield.

Article originally posted in Medium. Over the past few months, my partner and I entered over 70 stunning offices of successful, growing, hi-tech companies to interview the industry’s brightest minds one on one. Our purpose was to uncover the truth behind what makes a company truly sticky from an internal employee perspective, rather than who’s flaunting the cushiest bean bags and fancy espresso bar (though we’re massively impressed by the new wave of office design!) Our method centered around three lines of questioning for the following personas: HR, middle managers, & individual contributors. We focused our research on intrinsic employee motivation within each company, and aimed to understand the factors that lead those employees to stay, or move companies. Like foam rising to the top, we heard the same sentiments echoing across an overwhelming majority of our research. It’s all about meaning, and it’s all about the manager. Those of us in the tech world understand that a company’s most precious intellectual property isn’t written in code. The key element of a company’s success (startup …

Your Personal Brand- more than just a LinkedIn profile

Original Article posted in LinkedIn* Personal brand surrounds us all like an aura, distinct to each and every one of us. Before we enter an interview, a meeting, or a boardroom with strangers, chances are that the other party will already have a hunch as to our position and what we’re all about.  The other person may have searched for you online, but they’ve also probably heard about projects you led or teams you contributed to- culminating in a personal brand, which reaches beyond the internet and into the tangible world. When someone speaks about us at time when we’re not in the room, our reputation lingers. Our actions and our words supersede us, or trail behind. We have a brand association like anything else- reliable like a Volvo, innovative like Apple, or determined like a Nike runner. The aura extends in all directions- often most palpable when we’ve left the room.  For example, when you loose your cool and brazenly shoot down a stupid ideas from your colleague, or perhaps you meekly in the …